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Transforming bra makes all shopping bags useless

In a bid to discourage people from using plastic bags during shopping, Japan's Triumph Lingerie has begun producing a bra with cup padding that doubles as a shopping bag.

Transforming bra makes all shopping bags uselessThe No Plastic Bag Bra is made of recycled polyester and aimed at wooing socially responsible consumers. The straps can be tied onto the bag as ribbons.

Accompanied with matching underwear, the eco-friendly bra bears the message, 'No more plastic bags!'

Regarding the use of plastic bags, a spokesman for Triumph was quoted by the Sun, as saying, "In this context, what deserves the most attention is the significance of each and every customer understanding the importance of not using plastic bags."

In 2005, the same company launched a unique bra which can be warmed in a microwave to cut indoor heating bills.

Source: AHN

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12/2008 02/2009


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